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Launched in April 2017, Elixir by Saarah was founded by Saarah Sacranie, the driving force behind the brand.
“I have always loved make up and the power of transformation. I see now why they are called makeup ‘artists’, it really is an art. I suffered from combination / oily skin for as long as I can remember and I spent excessive time pondering over YouTube tutorials in an attempt to cover up large pores, imperfections and break outs. I was so mesmerised by these women who by the end of the tutorial, were transformed into a stunning image of perfection. Why couldn’t I get it right”?
I concluded, it must be the brand of make up I was using – it wasn’t expensive enough, it wasn’t fitting of the latest trend on Instagram. I changed every bit of make up I owned and I still couldn’t stop my make up from slipping off my face into a melted mess, let alone look anything close to ‘perfect’. My skin still looked dull, bumpy even under layers of highlight and dewy foundation.
I needed something to help my oily skin. From tea tree to sea weed to mattifying to oil free, from Body Shop to La Mer, facials and masks all very much to my demise- short term fixes.
I decided to learn about skin- how it works, why do I have oily skin in some parts and dry in others? I would never have dreamt of putting oil on oily skin, never in a million years! Who in their right mind would do such a thing??
I was blown away by what I learnt, how oil can hydrate and balance out your skin. I learnt about essential oils and their properties and it was a no brainer that my elixir would have anti ageing properties. Why didn’t I know about all this before?
It took months of hard work to create that something special that has all the properties skin craves- skin balancing, anti ageing, skin regeneration and fast absorption… and low and behold when Elixir by Saarah was born, it was nothing short of sheer genius.
“Nature gives you the face you have at twenty; it is up to you to merit the face you have at fifty”
– Coco Chanel.
It is so easy to overlook skin care and forget that our skin is going to represent us for a long time. It is our duty to look after this beautiful canvas and invest in it, protect it from neglect and chemical damage.
We desire to conform to society and social trends. We want to look as immaculate as those paradisiacal women that our home pages are flooded with, but how can we create a flawless masterpiece on a canvas that is neglected?
Elixir by Saarah gives you that canvas and the best part…
Your investment into your skin is extravagant with a modest price tag. Love and devotion is poured into every handcrafted bottle. We all want to indulge into luxury, so what are you waiting for?